Process Brand
‧ Since every project is different and every development team is unique, we have developed a methodology called “The Lexionlu Process” which allows us to participate in any situation.
‧ The Lexionlu methodology includes the following key phases :《For Brand Service: CHART A》
1
Investigation and Analysis
Knowledge & Understanding
Our team has a strong foundation of knowledge and understanding about a particular product or engagement before design gets started. We rapidly collect information and requirements about the current
version of the product, past product iterations, the user’s needs, client business objectives, marketing objectives, and technical requirements.
2
Strategy & Design
The grand view of new product
We design the high level product paradigm during phase one. During phase two we create new work flow and task flow diagrams. We also design concept wire-frames based on the task flows that
include product navigation, high-level content groupings, and general page layouts.
3
Concept & Design
When the magic starts
Once the concept wire-frames are finalized, the brand service design team will create a visual language for the product. Visual language establishes the user’s emotional bond with a product and represents
the brand identity. A successful visual language will enhance the product usability via size, color, style, organization, layout, and metaphor.
4
Production & Implementation
When all the pieces come together
Follow the guidelines, Lexionlu’s designers apply the product concept to all the necessary screens and communicate to our clients and their engineering team a concise overview of how to build the entire
application. We then create all the necessary graphic and visual assets, and export them into the appropriate file formats for inclusion into the product.
5
Launch
All wrapped up with a bow
Lexionlu ensures that our clients have fully satisfied with the operation and launched with success. We are always there for any assistance after project conclusion.